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1(c) "Credit card issuer" means any person, other than a federal or state
2chartered credit union, who issues a credit card, or the agent of such a person with
3respect to such card.
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(dm) "Customer" has the meaning given in s. 421.301 (17).
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(e) "Institution of higher education" means an institution of higher education,
6as defined in
15 USC 1650 (a) (3), but not including an institution that is not located
7in this state.
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(f) "Open-end credit plan" has the meaning given in s. 421.301 (27) (a).
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(g) "Student" means an individual who is enrolled on a full-time or part-time
10basis in an institution of higher education.
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11(2) Extensions of credit to underage customers. (a) No credit card may be
12issued to, or open-end credit plan established by or on behalf of, a customer who has
13not attained the age of 21, unless the customer has submitted a written application
14to the credit card issuer that meets the requirements of par. (b).
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(b) An application to open a credit card account by a customer who has not
16attained the age of 21 as of the date of submission of the application shall require one
17of the following:
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1. The signature of a cosigner, including the parent, legal guardian, spouse, or
19any other individual, who has attained the age of 21 having a means to repay debts
20incurred by the customer in connection with the account, indicating joint liability for
21debts incurred by the customer in connection with the account before the customer
22has attained the age of 21.
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2. Submission by the customer of financial information, including through an
24application, indicating an independent means of repaying any obligation arising
25from the proposed extension of credit in connection with the account.
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1(c) The department shall promulgate rules providing standards that, if met,
2would satisfy the requirements of par. (b) 2. The rules shall be consistent with the
3regulations of the Board of Governors of the Federal Reserve System under
15 USC
41637 (c) (8) (C).
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(d) No increase may be made in the amount of credit authorized to be extended
6under a credit card account for which a parent, legal guardian, or spouse of the
7customer, or any other individual has assumed joint liability for debts incurred by
8the customer in connection with the account before the customer attains the age of
921, unless that parent, guardian, or spouse approves in writing, and assumes joint
10liability for, such increase.
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11(3) Certain marketing and compensation prohibited. (a) The department
12shall promulgate rules prohibiting a credit card issuer from doing any of the
13following:
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1. Offering to a student at an institution of higher education any tangible item
15to induce the student to apply for or participate in an open-end credit plan offered
16by the credit card issuer.
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2. Engaging in any marketing of a credit card directed at the students of an
18institution of higher education that involves the physical presence of an individual
19representing the credit card issuer on the campus of the institution. This subdivision
20does not apply to any marketing that occurs solely within the branch office of a
21financial institution, as defined in s. 710.05 (1) (c), that is located on the campus of
22an institution of higher education.
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(b) The department shall promulgate rules that prohibit an institution of
24higher education or a department or other division of such an institution from
25receiving any direct or indirect payment or compensation, monetary or otherwise, for
1credit card marketing activity on a campus of the institution that is directed at the
2institution's students.
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(c) Before promulgating rules under pars. (a) and (b), the department shall
4consult with the Board of Regents of the University of Wisconsin System, the
5technical college system board, the educational approval board, and the Wisconsin
6Association of Independent Colleges and Universities.
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7(4) Financial literacy. (a) Each institution of higher education shall provide
8to students on its Internet Web site information about financial literacy. If an
9institution of higher education offers an on-campus orientation program to new
10students, the institution shall also provide the information to students during the
11course of the orientation.
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(b) 1. Each institution of higher education shall require each undergraduate
13student who is 21 years or younger to complete once during the course of the student's
14undergraduate studies a financial literacy tutorial established under subd. 2.
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2. The department shall promulgate rules establishing a financial literacy
16tutorial. Before promulgating the rules, the department shall consult with persons
17whom the department determines have an interest in the rules, including the Board
18of Regents of the University of Wisconsin System, the technical college system board,
19the educational approval board, the Wisconsin Association of Independent Colleges
20and Universities, and persons representing the interests of credit card issuers.
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3. The rules promulgated under subd. 2. shall provide that the rules first apply
22to undergraduate students enrolled at an institution of higher education in the
23semester, quarter, or term beginning after the effective date of the rules.
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24(5) Penalty. Any person who violates this section or a rule promulgated under
25this section shall be required to forfeit not more than $5,000.
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(1)
Effect on certain contracts. If any of the following is subject to a contract
3that is in effect on the effective date of this subsection, and that contains provisions
4that are inconsistent with sections 36.11 (56) (b), 38.04 (32), or 38.12 (14) (b) of the
5statutes, as created by this act, then, notwithstanding sections 36.11 (56) (b), 38.04
6(32), or 38.12 (14) (b) of the statutes, as created by this act, the following may perform
7its obligations, and exercise its rights, under that contract until the contract expires,
8is extended, modified, or renewed, whichever occurs first:
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(a) The Board of Regents of the University of Wisconsin System.
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(b) The technical college system board.
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(c) A district board, as defined in section 38.01 (6) of the statutes.
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(2)
Emergency rules. Using the procedure under section 227.24 of the statutes,
13the department of financial institutions may promulgate the rules required under
14section 224.50 (2) (c) of the statutes, as created by this act, for the period before the
15permanent rules become effective, but not to exceed the period authorized under
16section 227.24 (1) (c) and (2) of the statutes. Notwithstanding section 227.24 (1) (a),
17(2) (b), and (3) of the statutes, the department is not required to provide evidence that
18promulgating a rule under this subsection as an emergency rule is necessary for the
19preservation of the public peace, health, safety, or welfare and is not required to
20provide a finding of emergency for the rules promulgated under this subsection.
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(1) The treatment of section 224.50 (2) of the statutes first applies to credit
23cards issued and open-end credit plans established on the effective date of this
24subsection.
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1(1)
This act takes effect on the first day of the 4th month beginning after
2publication.